Ensuring food safety compliance of your new food product: safety and legal standards

When considering launching a new food product, be it a new canned food or beverage, it’s essential to address food product compliance before investing in the project. This includes examining ingredients and the marketing concept to ensure product compliance. Regulatory requirements around food safety can significantly impact product development, necessitating thorough research and adherence to legal standards.

Even after the launch, several critical questions need answers before making final decisions, such as ensuring the permitted levels of ingredients, correct labelling information in the required format, compliance of any claims, and adherence to specific food product regulations.

It’s important to recognize the considerable risk of not getting the product label right the first time, particularly for products sold in the UK where the brand holder is responsible for ensuring accurate and compliant information according to relevant regulations. These responsibilities can vary based on the country of sale due to differing standards.

Whether you’re new to food product development or looking to strengthen due diligence, our personalised service can cater to all your labelling needs. You will have access to a dedicated legal advisor with industry experience to provide answers, complete legal assessments, and conduct commercial risk assessments.

In addressing your labelling, we always emphasise the label’s primary business purpose of effectively marketing your food product. We offer advice regarding commercial risk assessments of the ‘grey’ areas of the law.

Our service also includes a network of global labelling experts serving over 50 countries, each deeply immersed in their local market to ensure compliance with local legislation, alignment with the target market, proactive response to local market conditions, supply chain and consideration of local cultural understanding. This helps achieve and maintain market access for your products.

If product testing is needed, we can facilitate it in our state-of-the-art laboratories worldwide.

Get in touch with us to ensure your food product compliance with safety and legal compliance regulations. Protect your brand as the repercussions of mistakes in product safety regulations of food can be very damaging.